MEET PRINCIPAL consultant

Gracia Yap

Trusted by C-suite leaders and founders across APAC. Over two decades, Gracia lived life in the fastlane by building elite and luxury brands across 12 APAC markets with McLaren, TAG Heuer, Leica and Porsche.

Gracia went from corporate unknown to being the youngest executive in the room, without chasing titles or playing politics. From being the youngest manager at Porsche to founding regional SEA marketing leader at Leica Camera, she went on to be the regional APAC communications leader at McLaren Automotive in a newly created role followed by leading as Regional Head of Marketing at TAG Heuer.

Gracia often finds herself being the only female and Asian in international boardrooms across the globe with elite brands.

She designs her own path, often drawn by her curiosity and her want to make an impact. Regularly invited to speak on regional stages such as Digital Marketing Interactive Asia, #Digital Marketing World Forum and Martech Summits, she sits on panels and moderates the key topics that drives marketing innovation forward.

She now teaches professionals how to do the same: lead with clarity, charisma and communication that converts. She is on a mission to transform high-potential leaders into industry forces through strategic positioning and communication mastery when stakes are highest.

What separates winners:

Luxury brand leadership that scales to any industry

High-stakes communication for boardrooms and global stages

Cross-cultural mastery that unlocks opportunities beyond Asia

Reputation architecture that makes you the obvious choice

Whether you're climbing the corporate ladder, leading at the C-suite or launching a new venture, Gracia understands the pressure of performing across cultures and markets. She helps you communicate with impact, navigate complex relationships, and position yourself for the next breakthrough.

Private. Discreet. Transformational.

Because when you're at the top, average coaching isn't an option.

BACKGROUND

Certified Behavioural Consultant

ACC Coach by ICF standards

USA, AUS & SG trained by coaching experts

Executive Leadership Consultant

Regional Luxury Leader

MILESTONES

Youngest Marketing Manager at Porsche

Founding Marketing Manager at Leica Camera (SEA)

Regional Communications Leader at McLaren in APAC

Regional Head of Marketing at TAG Heuer under LVMH Group in newly created role

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